Skype Revamps and Extends Unlimited Calling Subscription Plans

Skype Pro plans replaced by new flat rate unlimited international calling plans covering as many as 35 countries.

With a variety of subscriptions that allow users to have a single, monthly flat rate for calls to landlines in 34 countries as well as to mobile phones in several countries, Skype has replaced all its Skype Pro plans; Mexico is a 35th destination country included for calls originating within Canada/US/Mexico. Key points:

  • Skype-to-Skype voice and video calls worldwide remain free

    • 28% of all Skype-to-Skype calls are now video calls
  • No contracts required
  • Choice of paying monthly, quarterly or annually
  • No connection fees for any user on any of these plans.
  • Plans are incremental – for instance for calls originating in Canada or the U.S., users can select one of three plans: call only Canada/U.S.,, upgrade to add the Mexico feature and then upgrade to include landlines in an additional 32 countries worldwide.
  • Ultimate determinant of including a call within one of these plans is the terminating (or destination) country. For instance a Canadian traveling to Mexico can call numbers within Canada/US/Mexico under their "Mexico" plan from their Mexican hotel’s Internet connection. On the other hand a German on the Unlimited Europe plan could call back to any of 20 European countries from Canada but would have to pay SkypeOut rates for calls from an Internet connection within Canada/US to a Canada/US landline or mobile number (unless s/he upgraded to an Unlimited World plan while traveling)..
  • Users can upgrade temporarily — for instance, a Canadian or American traveling for two weeks to Europe can have an Unlimited World plan for the one month during which the travel occurs.
  • All plans include free call transfer (SkypeIn or Skype to SkypeOut) to numbers within the destination countries included in the user’s plan.
  • All plans include a 50% discount for a SkypeIn number.
  • All plans include voice mail
  • All plans include Skype To Go
  • All plans are subject to a fair usage policy set at 10,000 minutes per month (equivalent to more than 5 hours of calling per day).
  • A 33% discount applies to all 3-month or 12-month subscriptions taken out prior to June 1, 2008. Smaller discounts will apply for the 3-month and 12-month plans following this introductory period.
  • Existing SkypePro and Skype Unlimited North America subscriptions will continue until their respective termination dates.

While we will direct you to the various calling plans once they are available on the Skype website here are some typical plans:

For users in Canada and U.S. there are three plans:

  • Unlimited U.S. and Canada – Unlimited calls to landlines and mobile phones in the U.S. and Canada @ $2.95 per month.
  • Unlimited Mexico – Adds unlimited calls to landlines in Mexico City, Guadalajara and Monterrey — as well as up to 80% discounts off normal SkypeOut rates to landlines in the rest of Mexico (including the Mexican Riviera encompassing Cancun and Cozumel) and up to 40% off normal SkypeOut rates to all Mexico mobile phones — @$5.95 per month
  • Unlimited World – Adds to Unlimited Mexico unlimited calls to landlines in 32 additional countries @ $9.95 per month.

For users in Europe:

  • Unlimited Country: unlimited calls to landlines in the European country of choice @ €2.95 per month
  • Unlimited Europe: unlimited calls to landlines in 20 European countries @ €3.95 per month
  • Unlimited World: unlimited calls to landlines in 34 countries worldwide @ €8.95 per month

Similar plans are available for users in Asia, Brazil and "Rest of World".

When we asked Don Albert, VP and GM for Skype North America, "why now?" he responded with three points:

  • To extend the flat rate model internationally
  • To generate incremental calling activity
  • To encourage recruitment of new Skype users

From the "global" press release:

Stefan Oberg, VP & GM Telecoms at Skype said, “This move is a natural step for Skype. Skype was founded on the principle of making free voice and video calls available to people all around the world. And now we’re making it even easier for the Skype community to call their friends and family who are not yet on Skype. Our subscriptions give people an easy, hassle-free choice for how and when they want to catch up with their loved ones.”

Oberg continued, “For example if you live in London, for just €2.95 a month, you can call your grandmother in Poland, whenever you like, talk for up to six hours at a time, and not worry about how much it’s costing you. Your grandmother doesn’t need to understand the internet. You just use your Skype subscription to make the call and she just picks up the phone. And if you have friends and family spread over the world, you can reach them all for as little as €8.95 a month. When you combine the free features Skype is known for – from instant messaging to conference calling to video calls – with our subscriptions, it’s hard to find a better alternative.”

In summary these announcements:

  • Extend unlimited flat rate calling plan options to 34 countries worldwide
  • Add Mexico as an option for North American users – given the Mexican market where Telmex holds a "quasi-monopoly" on telecommunications, this is a major breakthrough for Skype.
  • Elimination of connection fees for subscribers worldwide (previously on the Skype Pro for North America had no connection fees)
  • Provide an opportunity to purchase three months calling for the price of two or 12 months calling for the price of 8 during the introductory period lasting to June 1, 2008.
  • Simplifies the calling plan options over previous Skype Pro offerings

European countries: Austria, Belgium, Czech Republic, Denmark, Estonia, France, Germany, Greece, Hungary, Ireland, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Spain, Sweden Switzerland, United Kingdom.

Rest of World: Australia, Canada (l&m), China (l&m), Chile, Guam, Hong Kong (l&m), Japan, Republic of Korea, Malaysia, New Zealand, Puerto Rico, Singapore (l&m), Taiwan, United States (l&m) — (l&m: landlines and mobile)

Tags: Skype, Skype Calling Plans, Skype Pro, Stefan Oberg, Don Albert, Telmex

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About Jim Courtney

Bringing over thirty years' experience in the sales, marketing and management of cutting edge technology businesses.
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